For the ultimate in picture quality, this TV pairs the brilliance of 4K clarity with the brightness, color, and detail of High Dynamic Range (HDR). Previously hidden areas of dark shadow and sunlight are now full of clarity and detail.

Uncover the detail with 4K HDR
A High Dynamic Range (HDR)-compatible TV will change the way you look at TV. Combined with 4K Ultra HD resolution, HDR video content delivers exceptional detail, color and contrast, with a far wider range of brightness than other video formats. The result is the most lifelike picture TVs have ever been able to create, with brilliant highlights and fine detail.

Rediscover every detail with 4K X-Reality PRO
Discover a thrilling world of extraordinary clarity. Every single pixel is enhanced beautifully by our most powerful 4K picture processing technology ever. Individual parts of each scene are analyzed and matched with a special image database that independently addresses texture, contrast, color, and edges. The difference is clear with supremely lifelike detail, whatever you’re watching.

Made to listen: ClearAudio+
Make your listening as lifelike as your viewing. ClearAudio+ fine-tunes TV sound for an immersive experience that seems to surround you. Hear music, dialog, and surround effects with greater clarity and separation, whatever you’re watching.

Motionflow XR keeps the action smooth
Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

Product Features

• SONY AUTHORIZED DEALER – Includes Full SONY USA WARRANTY
• Sony 70-Inch 4K Ultra HD Smart LED TV (2017 Model)
• INCLUDED IN THE BOX: Sony KD70X690E 70-Inch 4K Ultra HD Smart LED TV (2017 Model) – AC Power Cord – Batteries – Operating Instructions – Quick Setup Guide – Remote Control – Table Top Stand – 1-Year Limited Warranty
• BUNDLE INCLUDES: Sony KD70X690E 70-Inch 4K Ultra HD Smart LED TV (2017 Model) – Netflix $50 Gift Card – 1 Year Extended Warranty
• 1 YEAR EXTENDED WARRANTY in ADDITION to the Included FULL Manufacturer WARRANTY